Sales Cloud

Everything you need to capture leads, work deals, send quotes and close revenue.

Sales Cloud

The Sales module covers the full lead-to-cash journey. The same record flows from the first inbound enquiry all the way to a signed contract, and every team member can see exactly where each deal stands.

The big picture

A typical deal looks like this:

Lead  ──►  Account + Contact  ──►  Opportunity  ──►  Quote  ──►  Contract
(prospect)   (qualified)           (active deal)     (proposal)   (signed)

You bring leads in, qualify them, convert them into an account, work the opportunity through 7 sales stages, send a quote, and close it as a contract. Activities (calls, meetings, follow-ups) hang off each step.

What's included

AreaWhat it does
LeadsCapture and qualify new enquiries before they become real deals.
AccountsThe companies you do business with — prospects, customers, partners.
ContactsThe people at those companies — decision-makers, end-users.
OpportunitiesActive deals being worked through the pipeline.
Pipeline ManagementHow stages, probability and forecasting work.
ForecastingPipeline snapshots per owner and period — quota, commit, best case and attainment.
QuotesPricing proposals tied to opportunities, with line items and discounts.
ActivitiesTasks — what you still owe a customer, on any record.
Meetings & CallsMeetings and calls logged or booked as events, with attendees and interaction history.

What the system does for you automatically

You don't need to do these manually — HotCRM handles them in the background:

  • Lead scoring — every new lead gets a 0-100 score based on company size, industry, job title and engagement.
  • Hot lead alerts — leads with a rating of 4+ stars get the next follow-up date set to today and notify the owner.
  • Probability update — when you move an opportunity to a new stage, the win probability updates automatically (Prospecting 10% → Closed Won 100%).
  • Expected revenueamount × probability is calculated for you.
  • Big-win notifications — when a deal of $100K or more is marked won, sales management is notified by email.
  • Quote expiration — quotes that pass their expiration date are auto-marked as expired every night.
  • Discount approval — opportunities over $500K are automatically routed to your sales manager and director for approval.

Sales AI skills

The sales skills are built into the platform assistant. When you open a lead, account or opportunity, it can:

  • Qualify a lead using the BANT method (Budget, Authority, Need, Timeline) and give you a score.
  • Draft outbound emails personalised for the contact and grounded in the product catalog.
  • Forecast revenue and flag deals that look at risk.
  • Summarise an account before your next meeting (Customer 360).

Just type into the chat: "qualify this lead", "draft a follow-up email", "what's at risk this quarter?"

Where to find things

The HotCRM app sidebar groups everything under Sales, and that group carries nine entries — seven object entries plus two that open something other than an object list:

  • Leads · Accounts · Contacts · Opportunities · Quotes · Contracts · Products
  • Account Workbench — a second, curated way into accounts, sitting right under Accounts in the group. It reuses the All Accounts view's columns, filter and sort, and adds three quick filters (industry, type, owner); view management and advanced filtering are deliberately not offered. Same records as Accounts, a narrower screen.
  • Sales Performance — your daily KPIs, from the sales_dashboard dashboard. No sidebar item is called Sales Dashboard.

Products joined this group rather than Marketing: the catalogue is the master data every quote line and opportunity line item points at, so it is revenue data that happened to be filed next to campaigns — see Products.

There is no Pipeline entry in the sidebar. The kanban board is a tab on the Opportunities list page, where it sits beside the other ways of reading the same deals; the view carries its own label, Sales Pipeline (pipeline_kanban).

Start here

If you're new, read these in order:

  1. Leads — where every deal starts.
  2. Opportunities — the core record you'll work on every day.
  3. Pipeline Management — how the funnel is governed.
  4. Quotes — how to send a proposal.

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